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Best Face Serums

We compared 10 face serums and ranked them on a 1–10 score computed from 235,648 customer ratings — driven by what real buyers reported, not editor opinion. Our current #1 pick is The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, scoring 9.5/10.

Each pick below comes with a data-driven summary plus the pros and cons buyers mention most, so you can choose the best face serums for your needs in minutes.

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Data-Driven Ranking
10 products compared
Rating data last refreshed

Our top face serums picks

1

The Ordinary Hyaluronic Acid 2% + B5 serum is generally well-regarded for its hydrating properties and lightweight texture. Customers appreciate its quick absorption, long-lasting hydration, and value for money.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Quick absorption
  • Long-lasting hydration
  • Affordable price
CONS
  • May not be suitable for severe dry skin conditions
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2

The Ordinary Niacinamide 10% + Zinc 1% serum is appreciated for its effectiveness in improving skin texture, reducing blemishes and excess oil, and enhancing overall skin health. Users note that it's highly affordable, lightweight, and suitable for various skin types.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Improves skin texture and reduces blemishes
  • Controls excess oil and enhances skin brightness
  • Affordable price with good value
CONS
  • May cause pilling if too much is applied
  • Not sufficient as a moisturizer for very dry skin
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3

The Ordinary Glycolic Acid 7% Toner is generally well-received for its effectiveness in improving skin texture and brightness, though some users note unexpected applications beyond facial use.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Improves skin texture and tone
  • Large bottle size provides good value
  • Can be used on various body parts
CONS
  • Potential concern for sensitive skin types
  • Unintended uses may require further research
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4

The Good Molecules Hyaluronic Acid Serum is praised for its effectiveness in hydrating and plumping skin, with users noting immediate improvement even after one use. It is appreciated for its affordability and suitability for all skin types.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Deep hydration without heaviness
  • Works well with other skincare products like niacinamide
  • Does not irritate sensitive skin
CONS
  • Needs to be applied on damp skin followed by moisturizer
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5

The Medicube PDRN Pink Peptide Serum is generally well-received for its hydrating and firming effects on the skin, with users noting improved texture and glow. It's valued for its lightweight formula that absorbs quickly without irritation.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Hydrates and smoothens skin
  • Non-irritating and suitable for daily use
  • Provides a healthy, glowing complexion
CONS
  • Some users prefer more dramatic results after longer use
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6

The Good Molecules Niacinamide Serum is generally well-received for its effectiveness in improving skin texture and reducing pore size. However, some users report minimal results or no visible changes after a month of use.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Improves skin evenness and reduces pore appearance
  • Absorbs quickly without leaving a sticky residue
  • Works well under makeup and is non-irritating for sensitive skin
CONS
  • Does not produce noticeable results for all users within the first month
  • May cause temporary tightness in some individuals
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7

The ArtNaturals Vitamin C Skincare Serum Set is generally well-received for its effectiveness in hydrating and brightening skin, with users noting improvements over time. The set offers good value due to its range of benefits and ease of use.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Hydrates and smoothens the skin
  • Brightens complexion and evens out skin tone
  • Easy to apply and absorbs quickly
CONS
  • May require consistent use before noticeable results
  • Results can vary depending on individual skin type
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8

The vitamin C serum receives positive feedback for its hydrating and brightening effects on skin, with users noting improvements in tone and texture. However, some initial skepticism about consistency and effectiveness remains among a few reviewers.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Absorbs quickly
  • Non-greasy and soothing feel
  • Improves skin brightness and hydration
CONS
  • Some concern over the consistency given its ingredients
  • Mixed results with undereye brightening
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9

The serum set is generally well-received for its quality ingredients and value, with users noting improved skin hydration and texture. However, some report issues like greasiness or breakouts on certain areas of the face.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Improves skin hydration
  • Suitable for sensitive skin
  • No skin irritation reported
CONS
  • May cause greasy feeling on the face
  • Can lead to breakouts in acne-prone areas
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10

The MEDITHERAPY Retinal Skin Booster Serum is well-regarded for its effectiveness in improving skin texture and appearance without causing irritation, making it a valuable addition to skincare routines for those seeking anti-aging benefits. Users appreciate its lightweight formula, ease of use, and the noticeable improvements in skin smoothness and radiance.

Summary written by a language model from real customer reviews. It never affects the score.

PROS
  • Improves skin texture and radiance
  • Gentle on sensitive skin
  • Effective retinal formulation
CONS
  • Potential high expectations for long-term results
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Quick Comparison

ChoiceRadar ranking of 10 face serums, with score and the most-cited pro and con for each.
ProductScoreBiggest plusMain drawback
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for…9.5/10Quick absorptionMay not be suitable for severe dry skin conditions
The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin9.4/10Improves skin texture and reduces blemishesMay cause pilling if too much is applied
The Ordinary Glycolic Acid 7% Exfoliating Toner, Brightening and Smoothing Daily Toner…9.4/10Improves skin texture and tonePotential concern for sensitive skin types
Good Molecules Hyaluronic Acid Serum for Face, Hydrating Serum, 1 fl oz9.4/10Deep hydration without heavinessNeeds to be applied on damp skin followed by moisturizer
medicube PDRN Pink Peptide Serum with Salmon DNA9.4/10Hydrates and smoothens skinSome users prefer more dramatic results after longer use
Good Molecules Niacinamide Serum 10%, Pore & Texture Serum, 1 fl oz9.4/10Improves skin evenness and reduces pore appearanceDoes not produce noticeable results for all users within the first month
ArtNaturals Vitamin C Skincare Serum Set, 4 Piece9.0/10Hydrates and smoothens the skinMay require consistent use before noticeable results
Vitamin C Serum for Face with Stem Cells & Hyaluronic Acid 1 Oz9.0/10Absorbs quicklySome concern over the consistency given its ingredients
3 Pack Face Serum Set - Includes Vitamin C, Retinol & Hyaluronic Acid - Firming,…9.0/10Improves skin hydrationMay cause greasy feeling on the face
MEDITHERAPY Retinal Skin Booster Serum 5.07 fl oz8.7/10Improves skin texture and radiancePotential high expectations for long-term results

Advertising disclosure: ChoiceRadar is a participant in the Amazon Associates Program. We earn a commission on qualifying purchases made through links on this page, at no extra cost to you. It never affects how products are scored or ordered — see our methodology.

Frequently Asked Questions

What is the best face serum right now?
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin is our top-ranked pick, with a ChoiceRadar score of 9.5/10. It leads our ranking of 10 face serums built from real customer-rating data.
How many face serums did you compare?
This ranking covers 10 face serums, drawing on 235,648 customer ratings in total. Scores range from 8.7–9.5 out of 10.
How is the #1 face serum chosen?
Every product here clears a minimum of 100 customer ratings, then we score its full star distribution on a 1–10 scale and rank by that score. The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin came out on top for this category. The exact formula is published on our methodology page.